Why isn’t everyone creative? Why doesn’t education foster more ingenuity? Why is expertise often the enemy of innovation? Best-selling creativity expert Michael Michalko shows that in every field of endeavor, from business and science to government, the arts, and even day-to-day life, natural creativity is limited by the prejudices of logic and the structures of accepted categories and concepts. Through step-by-step exercises, illustrated strategies, and inspiring real-world examples he shows readers how to liberate their thinking and literally expand their imaginations by learning to synthesize dissimilar subjects, think paradoxically, and enlist the help of the subconscious mind. He also reveals the attitudes and approaches diverse geniuses share and anyone can emulate. Fascinating and fun, Michalko’s strategies facilitate the kind of light-bulb moment thinking that changes lives-- for the better.
Creative Thinkering: Putting Your Imagination to Work Hot
September 12, 2011 513 0Add
Average editor rating from: 2 user(s)
Creative Thinkering: Putting Your Imagination to Work 2011-12-06 16:35:57 Miriam Knight
Reviewed by Miriam Knight December 06, 2011
Last updated: December 06, 2011
Top 10 Reviewer - View all my reviews
Whether you’re a would-be entrepreneur looking for a great idea or just love puzzles and how the mind works, if you want to get the creative juices flowing, this book is for you. It is all about breaking the “logical” patterns of thought we were taught in school that stifled the free imagination of our childhood. Using thought exercises and real life examples, Michalko guides us back to the territory of unfettered “thinkering” where we give our imagination free rein. He shows us how to combine dissimilar or even contradictory subjects and ideas, no matter how far out, in a process he calls “conceptual blending,” which he liberally illustrates with examples of how others have done it and guides us how to do it ourselves. This is the most important factor in creative thinking, according to Michalko, one of the most highly acclaimed creativity experts in the world and author of the best sellers "Thinkertoys" and "Cracking Creativity."
Creative Thinkering: Putting Your Imagination to Work 2011-11-30 05:11:36 NCreviewer
Michael Michalko will take you on a delicious ride to the next evolutionary level of understanding why creative thinking is often counterintuitive and what methods work to break stilted thinking. Not a day goes by that I don't employ several of Michael's methods. I hope you utilize and enjoy the genius found in CREATIVE THINKERING to carve out a new way of thinking and living that will bring you the fulfillment those methods have brought me. Michael Michalko is the only writer on creativity who offers palpable, common sense tools you can put to work on a daily basis. It is beyond me why anyone would not want to have all of Michalko's books. Simple methods, inexpensive, fascinating, fun . . . and they produce results.
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